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Oliver Buchannon
Ajdin Perco
How Netflix makes money: Burning the playbook to secure the endgame

Jan 3, 2026

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21 min read

How Netflix makes money: Burning the playbook to secure the endgame

A content empire is making its endgame moves by turning scale into profit through ads, price ladders, and stricter access.

Ajdin Perco
Ajdin Perco
How Temu makes money: The economics of selling everything for almost nothing

Dec 14, 2025

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18 min read

How Temu makes money: The economics of selling everything for almost nothing

By subsidizing prices, shipping, and demand at historic scale, Temu is trying to lock in behavior first and negotiate margins later.

Ajdin Perco
Ajdin Perco
How Polymarket makes money: Burning cash today to mint a token economy tomorrow

Nov 22, 2025

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18 min read

How Polymarket makes money: Burning cash today to mint a token economy tomorrow

The prediction exchange betting its future on a token that will turn global trading volume into a sustainable profit engine.

Ajdin Perco
Ajdin Perco
How PayPal makes money: The fintech giant losing margin to keep its throne

Nov 3, 2025

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16 min read

How PayPal makes money: The fintech giant losing margin to keep its throne

Its take rate keeps falling, but PayPal’s scale and 438 million users still anchor global digital commerce.

Ajdin Perco
Ajdin Perco
How SpaceX makes money: Selling internet on Earth to fund life on Mars

Oct 23, 2025

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16 min read

How SpaceX makes money: Selling internet on Earth to fund life on Mars

From launching rockets to selling internet, SpaceX has built a self-funding machine powering humanity’s next great leap.

Ajdin Perco
Ajdin Perco
How Robinhood makes money: The zero-commission paradox that redefined investing

Oct 4, 2025

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15 min read

How Robinhood makes money: The zero-commission paradox that redefined investing

A fintech platform capturing billions by routing trades and pocketing interest on idle cash.

Ajdin Perco
Ajdin Perco
How Palantir makes money: The shadow architect of AI and security

Sep 1, 2025

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16 min read

How Palantir makes money: The shadow architect of AI and security

What began as counterterrorism software now drives growth across Wall Street, pharma, and defense.

Ajdin Perco
Ajdin Perco
How Google makes money: The attention marketplace that shapes the modern web

Aug 11, 2025

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18 min read

How Google makes money: The attention marketplace that shapes the modern web

An ad marketplace that captures and sells online attention, driving billions for Google each year.

Ajdin Perco
Ajdin Perco
How TikTok makes money: Turning viral videos into a shopping empire

Jul 20, 2025

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18 min read

How TikTok makes money: Turning viral videos into a shopping empire

A short-form video app turning cultural dominance into billions in revenue and building one of the internet’s most sophisticated monetization machines.

Ajdin Perco
Ajdin Perco
How Klarna makes money: Reinventing itself beyond BNPL

Jun 28, 2025

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18 min read

How Klarna makes money: Reinventing itself beyond BNPL

A BNPL pioneer quietly transforming into a global fintech platform powering over $100 billion in payments.

Ajdin Perco
Ajdin Perco
How Vinted makes money: Pay a fee to buy, but sell for free

Jun 16, 2025

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21 min read

How Vinted makes money: Pay a fee to buy, but sell for free

A secondhand fashion marketplace is quietly turning buyer fees into one of Europe’s most profitable ecommerce models.

Ajdin Perco
Ajdin Perco
How Discord makes money: The $15B platform funded by its fans

May 29, 2025

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23 min read

How Discord makes money: The $15B platform funded by its fans

A chat app that scaled to 200 million users and nearly $900 million in revenue without traditional ads or data harvesting.

Ajdin Perco
Ajdin Perco
How WhatsApp makes money: The ad-free app powering Meta’s next big bet

Apr 30, 2025

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17 min read

How WhatsApp makes money: The ad-free app powering Meta’s next big bet

The world’s most popular messaging app barely makes money, yet it's quietly becoming one of Meta’s most strategic bets.

Ajdin Perco
Ajdin Perco

Revenue Memo

Revenue Memo is a newsletter that unpacks how great companies make money.